People Planet Prosperity
From our very first sample, we have been aiming to develop a brand that makes as little impact on the planet as possible.
We keep our value chain, the businesses that play a part in producing each garment, as short as possible. The more steps in the chain, the more chance there is that people lower down the chain, and the planet, are loosing out in some way. Keeping everything local helps, so we use a wonderful British digital print firm and our superb production studio near us in London. Each small step helps to keep our carbon footprint low and allows us to develop a relationship with the businesses and people who make your clothes. Our trusted silk supplier recently visited the mills where the AA grade fabric is produced to reassure themselves and us, that ethical working conditions are used throughout.
We see the planet as a stakeholder. We are committed to using natural fabric, cleaner printing options and minimal packaging that is either recycled or recyclable. (we’re currently working on the ribbon which is neither, so remember to use it again!). Our notebooks and scarves also make use of smaller amounts of fabric, making sure that every piece of our beautiful, precious silk is used wisely.
Our silk is digitally printed, a process which uses less water and less wasted ink than dyeing. You can find out much more about the printing process and the fabric we use here.
But our plans are changing- we want to make a positive impact!
We’re working on including a circular model into our strategy. People change shape, circumstances come and go and with the best will in the world, even favourite clothes no longer get worn. so…
Coming soon, our Worn Again page.
Listen to our exciting plans.
We expect Longstaff Longstaff clothes to last a lifetime if treated with a little care. So if you have one of our designs that you no longer wear, we’d love to hear from you about our planned resale page. T&Cs are TBC.
Let’s send the loved but unworn clothes, stuck in the darkness of a wardrobe, not into landfill but out into the daylight to be worn again.
We are not perfect and understand the commitment it takes to cover all areas of sustainability. It’s important to us and we know it’s important to you, that we do our best as a business to fulfil a promise to people, planet and prosperity.
